Eric Greenspan is the father of two boys, living on the bleeding edge of technology and innovation. His passion is fierce in everything he does and you know it from the moment you meet him. Whether it’s parenting, building a company, travel, sports or whipping up the perfect Caesar salad, he commits to excellence, always. As a ferocious entrepreneur, Eric has a love for marketing, technology, organization and making things work. He loves creating mind blowing customer experiences and developing systems that get it done with as few clicks as possible. His companies operate under 74 Degrees LLC, where he is the Chief Clever Officer at 74 Systems, and Chief Education Officer at astUtemy (formerly schoolofbookkeeping.com.) Eric absolutely loves what he does!
At 74 Systems, he helps accounting pros IGNITE their practice with marketing, workflow and innovation consulting services to help with client acquisition, sales training, pricing models, workflow management, web and social media and more. 74 Systems clients grow, fast, adding confidence, clients, skills, revenue and profits. Eric is also an insightly Hero, helping companies deploy and leverage CRM and workflow solutions.
At astUtemy, Eric manages all aspects of the business and handles the company’s sales and marketing efforts, business development and technology. He hosts our weekly Webinars and writes for our blog, Too Legit To Audit.
Eric spends a lot of his time at the keyboard and in the kitchen and has over 10,000 hours at each. In his early years, he could be found on the municipal golf course in Palm Springs, California picking from plentiful lemon trees and selling lemonade on the second hole. Little did he know that this would be the start of his entrepreneurial career. He’s spent his entire adult lifetime building companies and his greatest skill is identifying unique marketing opportunities and driving customer acquisition. His latest company accumulated over 50,000 customers and most importantly, over 44,000 unique customer testimonials.