I’m Eric Greenspan and I’m a father of two boys and stepfather to others, living on the bleeding edge of technology and innovation. My passion is fierce in everything I do. Whether it’s parenting, building a company, travel, sports or whipping up the perfect Caesar salad, I commit to excellence, always. I'm a ferocious entrepreneur that has a love for marketing, technology, automation, organization and making things work. I love creating mind blowing customer experiences and developing systems that get it done with as few clicks as possible. My companies operate under 74 Degrees LLC, where I am Chief Clever Officer at 74 Systems, and Chief Education Officer at schoolofbookkeeping.com. I absolutely love what I do.
At 74 Systems, I help accounting pros Ignite their practice with marketing, technology and automation consulting services to assist with client acquisition, sales training, pricing models, workflow management, web and social media and more. Our clients grow fast, adding confidence, clients, skills, revenue and profits.
At schoolofbookkeeping.com, I manage all aspects of the business and handle the company's sales and marketing efforts, business development and technology. I also host our weekly Webinars and write for our blog Too Legit To Audit.
I spend a lot of my time at the keyboard and in the kitchen. I have over 10,000 hours at both. In my early years, I could be found on the municipal golf course in Palm Springs, California picking from plentiful lemon trees and selling lemonade on the second hole. Little did I know that this would be the start of my entrepreneurial career. I have spent my entire adult lifetime building companies. My greatest skill is identifying unique marketing opportunities and driving customer acquisition. My last company accumulated over 50,000 customers and most importantly, over 44,000 unique customer testimonials.